Coaches Corner
Become the best coach you can be.
Get better results with your clients.
While we have a lot of free content on all things health and fitness, I know that very often as a coach (whether you are a personal trainer or a nutrition coach), you have specific questions and issues that aren’t covered by the general health and fitness stuff. So the aim of this page is to create a place where coaches can come and get their specific questions answered. Unfortunately, there aren’t that many places where coaches can get access to the information they need, and this generally leads to very enthusiastic and intelligent people leaving the industry.
So our goal is to make this a place where you can learn, and become the best coach you can be.
If you want to dig deeper into this stuff, we do also offer a variety of courses too.
Coaching Knowledge Base
The goal of this section is to help you rapidly increase your experience as a coach, and to get access to the knowledge you need to succeed. The information you will find here is the same kind of information we teach on our courses and have honed in our own coaching practice.
Coaching Skill Development
- What Is My Coaching Footprint
- Why Your Clients Struggle to Stick to Diets and How You Can Help Them Succeed
- 10 Creative Ways to Motivate Clients Who Hate Exercise
- Build Lasting Healthy Habits In Your Clients With Habit Stacking
- 10 Ways To Build Stronger Client-Coach Relationships
- 7 Essential Nutrition Coaching Tips Every Coach Needs To Hear
- 10 Common Mistakes Coaches Make and How To Avoid Them
- Why Successful Coaches Focus On Habits Rather Than Outcomes
- Key Skills To Teach Your Clients
- How to Identify and Address Limiting Beliefs in Your Clients
- Calorie Counting Isn’t Always Your Best Approach
- Understanding Problem-Solving for Coaches
- Using The 80/20 Rule In Your Coaching
- Creating If-Then Plans For Your Clients
- Navigating Goal-Value Incongruency in Coaching
- How To Build Confidence As A New Coach
- How To Develop Your Knowledge as a Coach
- Overcoming Paralysis By Analysis In Coaching
- Using Cognitive Defusion in Your Coaching
- Using Cognitive Restructuring In Your Coaching
- Using Floor and Ceiling Goals With Your Client
- Using The Fogg Behaviour Model To Get Better Results With Your Clients
- The Psychology of Motivation: How to Help Clients Stay Consistent
- Consistency is the Prerequisite to All Results: A Coach’s Guide to Building Sustainable Habits
- Identifying and Addressing Cognitive Distortions in Your Clients
- Identifying and Addressing Logical Fallacies in Your Clients
- How Identity Shapes Behaviour
- Good Coaches Focus On The Process Rather Than The Outcome
- A Step-by-Step Framework for Coaching Identity Transformation
- Using Socratic Questioning In Your Coaching
- 6 Ways To Get Clients Back On Track After They Lose Motivation
- The Role of Agency and Autonomy in Client Success
- Coaching Clients With An All-or-Nothing Mindset
- Habit Formation vs Habit Disruption
- Setting Process Goals Rather Than Outcome Goals With Clients
- Why Meal Plans Don’t Help Your Clients
- How To Handle A Client Who Wants A Meal Plan
- Understanding Habit Formation
- Helping Clients Break From Hyperfocus On The Scales
- Procrustes’ Bed And Your Coaching Approach
- Helping Clients Deal with the Shame Spiral
- Helping Your Clients Deal with Quixotic Ideals
- Beyond Empathy: Using Theory of Mind In Your Coaching
- Using the Zone of Proximal Development (ZPD) to Enhance Your Coaching
- Using Scaffolding with Clients: The Zone of Proximal Development
- How To Deal With Clients With Rigid Thinking Around Food
- Why Measurement Is So Important In Coaching
- Mastering N=1 Experiments In Your Coaching
- Guiding A Client to Intuitive Eating
- Process-Focused Coaching
- Systems-Based Coaching: Building Long-Term Results Without Relying on Motivation
- Understanding The Basics of Behaviour Change and Habit Formation
- How to Use the ABC Model in Coaching
Business and Career Development
Coaching Resources & Tools
Here you will find a variety of resources and tools that can help you with your coaching practice. We have many resources and tools planned out, so please do check back frequently to stay up to date with what we are building.
Exercise Calculators/Tools
Health Habits Calculators/Tools
Case Studies
Coaching is a challenging business. But one thing that can really accelerate your abilities is seeing examples of successful interventions. It quickly allows you to become a much better problems solver, and to help more people achieve their goals. So the goal of this section is to provide you with a variety of case studies that will show you what works and what doesn’t.
Nutrition Case Studies
- Nutrition for Hard Gainers
- Nutrition For Female Body Recomposition
- Helping Vegans Eat Enough Protein Case Study
- Insufficient Carb Intake For Performance Case Study
- Case Study: How to Stop Evening Snacking
- Case Study: How to Stop Weekend Overeating
- HYROX Performance Nutrition Set Up Case Study
- Breaking the Dirty Bulk Cycle: A Case Study
- Trying To Stay Too Lean While Gaining Case Study
- Changing The Aggressive Fat Loss Mindset Case Study
Latest Posts On Coaching
Coaching Clients With An All-or-Nothing Mindset
Coaching clients with an all-or-nothing mindset can be incredibly difficult, but there are ways to help these clients. If you’ve been coaching for any length of time, you’ve likely encountered clients trapped in the "all-or-nothing" mindset. It’s a pattern of thinking...
Understanding the Client Journey: A Guide for Coaches
As a health and fitness coach, whether you're working in-person or online, a crucial aspects of your work is understanding the client journey. Coaching isn't just about what happens during your sessions; it’s about the entire experience your client goes through,...
The Role of Agency and Autonomy in Client Success
Understanding the role of agency and autonomy in client success will allow you to get much better results with your clients and set them up for long term success. When it comes to coaching, your clients’ long term success depends on their ability to take ownership of...
6 Ways to Get Clients Back on Track After They Lose Motivation
As a coach, one of the most common challenges you’ll face is helping to get clients back on track after they lose motivation. Whether it’s due to life getting busy, a plateau in progress, or simply feeling discouraged, part of your job is helping them to find their...
Using Socratic Questioning In Your Coaching
As a health and fitness coach, your role extends beyond simply prescribing workouts and nutrition targets. Your ultimate goal is to empower clients to make sustainable, lifelong changes. One of the most effective tools for achieving this is Socratic questioning, a...
A Step-by-Step Framework for Coaching Identity Transformation
Coaching identity transformation isn't something you generally learn when you first become a coach, but it is actually something that will allow you to get much better results with your clients consistently. One of the most rewarding aspects of being a health and...
How Identity Shapes Behaviour
One of the things you generally figure out after coaching for a while is that identity shapes behaviour. You’ve probably had clients who nail their workouts and stick to their nutrition plans for a while, only to fall back into old habits. You might even hear them...
10 Common Mistakes Coaches Make and How to Avoid Them
I want to share the 10 of the most common mistakes coaches make and how to avoid them. Because, when I first started coaching almost 15 years ago, I thought I had it all figured out. I was enthusiastic, freshly certified, and ready to change lives. But it wasn’t long...
The Best Client Retention Strategies for Coaching Success
As a health and fitness coach, whether you’re just starting out or you’ve been in the game for years, you quickly realize that keeping clients long-term is just as important as attracting new ones. Retention is the foundation of a sustainable and successful coaching...
7 Essential Nutrition Coaching Tips Every Coach Needs To Hear
Over the years, I’ve learned that the best nutrition advice is simple, actionable, and tailored to each individual. Today, I want to share my top nutrition coaching tips with you, so you can get better results with your clients and actually make a lasting difference...
Build Lasting Healthy Habits in Clients With Habit Stacking
As a coach, you likely have figured out that one of the biggest hurdles clients face isn’t just hitting their workouts or following a diet, it’s consistency. They start strong, full of enthusiasm, only to fizzle out after a few weeks. That’s where habit stacking comes...
10 Ways to Build Stronger Client-Coach Relationships
Building stronger client-coach relationships isn’t just a nice bonus as a coach; it really is the foundation of your success. A great client-coach bond can inspire trust, foster motivation, and even lead to better results. After all, people are more likely to stick...