Theory of mind might sound like an academic idea, but if you’ve been coaching for more than a few months, you already know that success with clients is never just about designing the perfect training split or dialling in macros. Don’t get me wrong, those things do matter. But if knowledge of exercise science and nutrition were enough, every client who signed up would get lean, strong, and consistent just by following the plan you gave them.

And we both know that’s not how it works.

World-class coaching requires something deeper: the ability to step into your client’s world, see through their eyes, and understand why they think, feel, and act the way they do. Without that, even the smartest program can fall flat. This is effectively what theory of mind gives us.

In psychology, theory of mind refers to the fundamental understanding that other people have mental states (beliefs, desires, intentions, knowledge) that are different from your own. In practice, for us as coaches, it means being able to say: “Given what this client believes, what they want, and how they see the world, what are they most likely to do next?” It’s about predicting human behaviour, not from your reality, but from theirs.

Now, you might be thinking, “Isn’t that just empathy?” However, it is not quite the same thing. Empathy is about feeling what your client feels, and effectively sharing in their emotions. It’s incredibly powerful, and it builds deep trust over time. But empathy is slow. It takes months, sometimes years, of relationship-building to develop a strong empathetic bond. It also isn’t always practical in the moment.

Theory of mind, on the other hand, is generally faster, trainable, and immediately actionable. You don’t have to feel exactly what your client feels in order to predict their next move. You just need to understand how their beliefs, intentions, and constraints shape their decisions. 

By mastering theory of mind, you’ll become the kind of coach who clients describe as “They just get me.” Not because you have the fanciest training methods, but because you consistently anticipate their challenges, design solutions that fit their worldview, and make them feel understood. Ultimately, when clients feel understood, they stick around, they follow through, and they transform.

Theory of Mind in Coaching TL;DR 

World-class coaching isn’t about just smarter programs, it’s about understanding how your clients think.

Theory of mind is the skill of anticipating and reasoning about clients’ beliefs, intentions, and perspectives. Unlike empathy, which is valuable but slow to build, this is trainable, fast, and actionable.

When you use theory of mind, you avoid common blind spots (assuming clients are rational, or that they see the world like you). Instead, you design plans that fit their reality. The payoff is:

  • Better adherence (strategies that align with beliefs actually get followed).
  • Better retention (clients stick with coaches who make them feel seen).
  • Faster results (less wasted time on mismatched approaches).
  • More trust (clients feel you “get them” at a deeper level).

Practical tools like Reasoning Walkthroughs, Five Whys, Scenario Mapping, Role-play, Language Mirroring, and Journaling can be used to sharpen this skill daily. Over time, you’ll even learn to spot your own biases and projections (meta-theory of mind).

Empathy still matters, don’t get me wrong. But theory of mind is the reliable compass you can use every day. Master both, and you will be unstoppable.

Why Theory of Mind Matters in Coaching

If you’ve ever written what you thought was the perfect plan, only to watch a client ignore it, struggle with it, or even quit, you’ve run straight into one of the biggest blind spots in coaching: assuming that clients think and behave like you. 

On paper, coaching looks straightforward. You give people the right plan, they follow it, and they succeed. But people aren’t robots. They don’t make decisions based only on logic. They act based on beliefs, fears, habits, cultural baggage, and the stories they tell themselves. If you miss that layer, the most brilliant training split or nutrition strategy can fall apart the moment it meets the real world.

A common blind spot is treating clients as if they’re rational actors. Sure, logically, they know that hitting a calorie target or getting to the gym will move them closer to their goal. But that doesn’t mean they’ll actually do it. If a client believes meal prep is boring, restrictive, or tied to a diet they once hated, that belief, and not “objective” logic, will drive their behaviour. 

Another trap is assuming clients see the world the way you do. You might find training exciting and fun, but they might see it as intimidating and stressful. You might view weighing food as a neutral tool, but they may see it as obsessive and unhealthy. 

Without realising it, we all default to projecting our worldview as the “real” one, which is part of a phenomenon philosophers call solipsism. The danger in coaching is that when you impose your reality onto your client, you stop seeing their reality clearly, and that’s the only reality that actually matters for their success.

The consequences show up in a variety of familiar ways. A coach prescribes a six-day split because “that’s what serious trainees do”. The client lasts two weeks before missing sessions and eventually disappears, feeling like a failure. Another coach tells a client to cut out alcohol because it’s “empty calories,” not realising that the client’s weekly wine night is her primary social outlet and stress release. 

In both cases, the issue wasn’t laziness or lack of willpower, it was the coach’s inability to account for how the client thought, what they valued, and how they interpreted the advice.

When you bridge this gap and you stop designing for the client you wish you had and start designing for the actual client in front of you, the entire coaching dynamic changes. You stop seeing “resistance” as a flaw to overcome and start anticipating it before it even arises. 

Clients notice the difference immediately. Instead of feeling judged for falling short, they feel understood. Instead of thinking, “My coach doesn’t get why this is hard for me,” they think, “Wow, my coach just gets me.” When clients feel understood, they show up more consistently, they stick to the process, and they trust you enough to push through obstacles.

That’s the real power of theory of mind in coaching. It’s not just about predicting behaviour, it’s about showing clients that you understand how they think and designing your approach around their reality. This is a skill that separates technically competent coaches from truly world-class ones.

Scientific & Philosophical Underpinnings

To really understand why theory of mind is so powerful in coaching, it helps to know where the concept comes from. In psychology and cognitive science, “theory of mind” refers to the ability to attribute mental states (beliefs, intentions, desires, knowledge) to ourselves and to others, and to recognise that these mental states can be different from our own. Researchers first studied it in children, studying things like, when do kids start realising that other people don’t necessarily think the same way they do? Or do they understand that others may not have access to the knowledge that they have? Classic experiments, like the “Sally-Anne test,” showed that around age four, most children begin to grasp that someone else can hold a false belief that differs from reality, and from their own knowledge. That’s the seed of perspective-taking.

What’s fascinating is that while children develop this skill as a milestone of normal growth, adults don’t always keep sharpening it. In fact, I would posit that many of us plateau. Some even regress under stress, falling back into self-centred thinking where we assume “my way of seeing things must be how it really is.” 

As coaches, this matters because our clients aren’t always operating with a fully engaged perspective-taking lens. They might know, intellectually, that other viewpoints exist, but in practice, they often behave as though their interpretation is the only one. 

But wipe that smile off your face, because the reality is that so do we, unless we deliberately practice otherwise.

That brings us to solipsism, which is the philosophical idea that we can only know our own mind, and everything else is uncertain. While philosophers debate the extreme version of this, the everyday version shows up whenever we unconsciously project our worldview as universal. It’s the assumption that because something makes sense to me, it should make sense to you. After all, I can only know that my mind exists, so I just assume that everyone else’s minds are exactly like mine. 

Philosophy has long warned against this trap. René Descartes famously reduced all certainty to a single truth: “I think, therefore I am.” It was brilliant, but it also highlights the danger. If you only ever trust your own mind, you risk falling into solipsism, and believing your perspective is the only reality. Ultimately, reality isn’t just “out there,” objectively waiting to be discovered, it’s also constructed in each person’s mind, filtered through their experiences, beliefs, and biases. As coaches, we slip into a modern version of solipsism whenever we assume clients see training, food, or discipline the way we do, and that they will act in ways that we would.

For coaching, this is not some abstract concept. It’s the practical reality we deal with every day. Your client’s subjective reality is, for them, the only truth that matters. If a client believes that eating after 8 p.m. causes fat gain, then that belief will shape their behaviours, regardless of the science. If they believe lifting weights will make them bulky, that belief, and not your explanation of hypertrophy, will guide their willingness to train. 

You don’t have to share or even agree with their reality. But you do have to work with it. Because coaching isn’t about imposing your truth on someone else; it’s about guiding them within the framework of their truth and helping them expand it over time.

The idea that each person lives in their own reality isn’t just psychology, it’s at the heart of a whole field of philosophy called phenomenology. Thinkers like Edmund Husserl, Martin Heidegger and Maurice Merleau-Ponty argued that experience is always filtered through perception. There is no “view from nowhere.” For coaches, this means your client’s lived experience of food, training, and health isn’t just noise, it is their reality. 

You don’t get to coach the abstract truth without coaching their perceived truth at the same time.

When you understand theory of mind from this scientific and philosophical foundation, you see why it’s such a game-changer. It’s not just a coaching tactic, it’s a fundamental human skill that lets you bridge the gap between what you know and what your clients believe. And once you bridge that gap, you can design strategies that fit their world, not yours, which is where real progress begins.

Empathy vs. Theory of Mind

There’s a popular belief in coaching that the very best coaches are simply more empathetic than everyone else. They have this natural gift for “feeling what clients feel” and connecting on a deep emotional level. While empathy is a powerful skill, building an entire coaching philosophy on it is probably a mistake. Empathy is not only slow to develop, it’s also inconsistent. 

Some coaches naturally have more of it, some struggle, and for all of us, it can be hard to summon in the middle of a busy coaching day when you’re juggling multiple clients with wildly different personalities and challenges.

That’s where theory of mind comes in. Unlike empathy, theory of mind doesn’t require you to feel what your client feels. It asks you instead to reason about what they believe, what they intend, and how they’re likely to act given their perspective. The beauty is that this reasoning process is structured, learnable, and immediately useful. You can practice it every day, with every client, and get better at it in a way that’s much harder to do with empathy.

Think of empathy and theory of mind as navigating a river. Empathy is like kayaking through the river and exploring on your own. When it flows, it’s exhilarating, intuitive, and creates a profound bond with the client, but it requires experience, instinct, and the ability to read the water’s unpredictable currents. However, if you’re not careful, you can unexpectedly hit rapids. You can’t force empathy, and it demands practice and presence to truly connect. 

Theory of mind, however, is like reading a map of the river chart and plotting your course based on that. It’s a foundational skill you can study and refine consistently. With it, you can map out the client’s perspective, anticipate their needs, and steer the conversation with precision, no matter the conditions. You don’t need to wait for the perfect moment or rapport, it’s a reliable tool you can use every time.

Now, this isn’t to say empathy doesn’t matter. In moments of real struggle, empathy can build a level of trust and human connection that no reasoning process can replace. But day-to-day, when you’re helping clients navigate obstacles, tweak their routines, or stick to their commitments, theory of mind is the tool you’ll lean on most. It’s faster, it’s more actionable, and it ensures that even without an intense emotional bond, your clients still feel understood.

But the reality is that the best coaches use both. They rely on theory of mind to make their daily coaching more effective and predictable, while allowing empathy to deepen relationships over time. This combination of reliable perspective-taking with moments of genuine emotional resonance is what makes a coach super effective.

empathy vs theory of mind venn diagram

Foundations of Theory of Mind for Coaches

So, how do you actually start applying theory of mind in coaching? It begins with four foundational skills. These are core lenses that allow you to step out of your own perspective and into your client’s. These aren’t abstract ideas, they’re practical ways of thinking that, once you start using them, will reshape how you design programs, hold conversations, and guide behaviour change.

The first foundation is perspective-taking. This is the skill of separating your reality from theirs. What seems obvious, easy, or motivating to you may feel impossible, confusing, or irrelevant to them. For example, you might love the gym and see it as a playground. Your client might see it as a place of judgment and intimidation. If you assume your emotional experience of the gym is “the” experience, you’ll design the wrong entry point. Perspective-taking forces you to pause and ask: “What does this situation look like from their eyes?” That single shift can prevent months of frustration on both sides.

The second foundation is understanding the difference between belief and knowledge. Clients don’t act on truth, they act on what they believe to be true. A client may know calories matter, but if they believe carbs make them fat, that belief will override the knowledge. A client may know that resistance training won’t make women bulky, but if they believe it will, that belief dictates their willingness to lift. As coaches, it’s easy to double down on educating clients with more facts, but if you don’t address the belief, the knowledge won’t matter. Theory of mind helps you spot the difference and coach accordingly.

The third foundation is recognising intentions and goals. Clients often tell you their surface-level goal (lose 20 pounds, run a marathon, get stronger), but beneath that lies a deeper intention. The weight loss might really be about regaining confidence after a divorce. The marathon might be about proving to themselves that they can stick with something. The strength goal might be about feeling capable in daily life, not just lifting numbers. If you take the surface goal at face value, you may miss the deeper driver that will actually sustain their effort. A world-class coach listens for both the stated goal and the hidden motivation underneath.

And finally, context matters. Every decision a client makes is shaped by cultural, situational, and personal context. A strategy that works perfectly for a single 25-year-old may completely fail for a married parent of three with a demanding job. A food recommendation that seems neutral to you may carry cultural or religious meaning for them. Even something as simple as a training schedule is shaped by context. Family obligations, commute times, access to equipment, financial stress, and on and on. Ignoring context leads to cookie-cutter coaching, whereas working with context leads to strategies that actually work in the real world.

These four foundations (perspective-taking, belief vs. knowledge, intentions and goals, and context) are the lenses through which you begin to see clients clearly. Without them, theory of mind is just an idea. Once you start coaching this way, you’ll notice how much smoother the process feels. There is less fighting against resistance, and more aligning with the way your clients already think and live.

Practical Tools to Develop Theory of Mind

Theory of mind isn’t just a nice idea, it’s a skill you can train. The more you practice, the sharper it gets. The following tools are practical ways to develop this ability so it becomes second nature in your coaching. Think of them as drills you can run daily to get better at anticipating client thought processes.

One of the simplest and most powerful is a Reasoning Walkthrough. Before giving feedback or writing a plan, pause and imagine yourself as the client. Step into their shoes: What do they believe about fitness, food, and themselves? What constraints are they living under? What emotional associations do they carry? Then ask yourself: “If I held these beliefs and lived in this context, how would I respond to the advice I’m about to give?” You’ll often notice gaps between your intention and how they’ll actually receive it. That awareness lets you adjust before you hit send or say the words out loud.

Another tool is the Five Whys Exercise. When a client gives you a surface answer, keep drilling deeper. For example:

  • Client: “I want to lose 20 pounds.”
  • You: “Why?”
  • Client: “So I can fit into my old clothes.”
  • You: “Why does that matter?”
  • Client: “Because I feel uncomfortable in my body.”
  • You: “Why uncomfortable?”
  • Client: “Because I don’t feel confident around people.”
  • You: “Why is that important to you right now?”
  • Client: “Because I just went through a divorce and I want to feel like myself again.”

By the fifth “why,” you’ve gone from a generic weight-loss goal to the real emotional driver. Without asking those deeper questions, you’re only coaching the surface, and when you coach the surface, you end up filling in the void with your own assumptions instead of seeing the client clearly. The Five Whys keeps you honest. It forces you to uncover what’s really going on in their head, rather than projecting what you think is going on.

Ultimately, if you never actually find out your clients’ deeper thoughts and feelings, you can’t develop an accurate picture of their mental state. 

Next, there’s Scenario Mapping. This is about predicting how a client might respond when obstacles inevitably arise. For example, if you know a client has a pattern of stress eating after long workdays, map out the scenario: What will they think? What will they feel? What actions are they likely to take? Then build strategies in advance. Instead of waiting for failure, you’ve anticipated it and coached them through it before it happens.

Role-play and Mental Simulation take this a step further. Imagine a client pushing back against your advice: “But I don’t have time for that,” or “That feels too restrictive.” Rehearse how you’d respond, or even better, practice with a friend who is also a coach. The more you simulate resistance in a safe setting, the more natural it feels to navigate it when it happens with a real client.

Another powerful yet underused tool is Language Mirroring. Clients constantly reveal their mental models through the words they choose. If a client says, “I was bad this weekend,” they’re showing you they view food in moral terms. If they say, “I just need more discipline,” they’re showing you they believe success is purely about willpower. Mirror their language back to them, not to reinforce it, but to actually surface and discuss it. This helps you both see the belief at play, and it shows the client that you’re really listening.

Finally, there’s Journaling and Debriefing. After sessions or check-ins, take five minutes to reflect: What did I predict my client would do? What actually happened? Where was I wrong, and why? This simple practice turns every coaching interaction into a training rep for your theory of mind. Over time, you’ll spot patterns faster, refine your predictions, and become much more precise in anticipating client behaviour.

When you start using these tools consistently, theory of mind stops being abstract and becomes a concrete part of how you coach. You’ll not only understand your clients better, but you’ll also start seeing their struggles and decisions before they even happen. That’s when coaching shifts from reactive to proactive, and that’s what world-class coaches do. 

Advanced Applications in Coaching

Once you’ve built the foundations of theory of mind and practised the core tools, you can start applying it in more advanced ways. This is where the skill really shines, and not just in understanding clients better, but in actively shaping how you coach so obstacles feel smaller, habits stick longer, and relationships grow stronger.

One of the most valuable applications is anticipating resistance before it arises. Most coaches wait until a client says “I don’t have time” or “I can’t stick to this” before troubleshooting. With theory of mind, you can see the resistance coming. If you know your client believes they’re “all or nothing,” you can expect perfectionism to trip them up and address it in advance. If you know weekends are a danger zone, you can build flexible strategies before Friday rolls around. By anticipating resistance, you turn potential setbacks into opportunities to reinforce progress.

Another advanced use is designing habits that align with the client’s reasoning, not yours. You might believe that early morning workouts are the best way to stay consistent. But if your client’s identity is wrapped up in being a night owl, trying to force early mornings is a recipe for failure. Instead, you align with their reasoning: “Since you have more energy after work, let’s place training there and build the rest of the routine around it.” When habits fit their mental model, adherence skyrockets.

Theory of mind also helps in resolving conflict and understanding ghosting behaviour. Every coach has had a client go silent or resist feedback. Instead of labelling it as laziness or disrespect, theory of mind pushes you to ask: “What belief or perspective makes ghosting the most logical option for them right now?” Maybe they feel ashamed about missing a check-in and avoid you to escape judgment. Maybe they’re overwhelmed and don’t believe you’d understand. When you reframe ghosting through their perspective, you’re better equipped to re-engage them with compassion instead of frustration.

Group coaching adds another layer. With multiple people, you’re juggling multiple realities. One client might view accountability as motivating, while another sees it as pressure. One may thrive on competition, another may shrink away from it. Applying theory of mind here means recognising that the group doesn’t share a single perspective and you need to anticipate how different members will interpret the same message. The better you get at this, the more skillfully you can create a group environment where everyone feels included and supported, rather than alienated.

Online coaching adds the challenge of limited cues. In-person, you get body language, tone, and facial expressions. Online, you’re often working with written messages, check-in forms, and the occasional voice note. While more difficult, theory of mind actually becomes even more critical here. You have to pay closer attention to word choice, timing, and tone in text. 

A short reply might not mean disinterest, it might mean your client was rushed or nervous. An emoji or exclamation point could tell you more about their emotional state than the words themselves. With online coaching, you can’t afford to assume, and you need to interpret carefully, ask clarifying questions, and always check your predictions against their responses.

Theory of mind ultimately lets you see patterns before they play out, build habits that stick because they make sense to your clients, defuse tension before it escalates, and even navigate the nuances of online communication. It’s the difference between constantly reacting to problems and proactively guiding clients toward success.

Bridging Theory of Mind to Coaching Outcomes

By now, theory of mind might sound powerful in theory, but what does it actually do for your coaching outcomes? Ultimately, this skill is the bridge between having technical knowledge and actually delivering results that stick. When you consistently see the world through your client’s eyes and design around their beliefs, intentions, and context, the benefits show up in every corner of your practice.

The first and most obvious benefit is improved adherence. Clients don’t fall off plans because they’re lazy, they fall off because the plan doesn’t fit how they think or live. A nutrition strategy that makes sense to you but clashes with their beliefs will collapse under real-world stress. But when you design around their mental model, the plan actually fits. A client who believes carbs are “bad” isn’t going to magically stop believing that because you show them a study. But if you can meet them where they’re at, say, by building a moderate-carb approach and gradually exposing them to new perspectives, they’ll actually follow through. That’s the difference between a “good plan” that only works on paper and one that actually gets executed.

The second benefit is better client retention. Clients stay with coaches who make them feel seen. It’s not just about results, it’s about the relationship. When you consistently anticipate what they’re thinking, respond in ways that resonate, and avoid the common trap of projecting your worldview onto them, they feel understood at a level most people never experience in coaching. When clients feel understood, they stick around. Retention isn’t a mystery; it’s the byproduct of clients knowing, deep down, that “this coach gets me.”

Third, you’ll see faster results. Not because you’ve found a magical training split or meal plan, but because you’re not wasting time on mismatched strategies. Think of how much effort is burned on approaches that clients never fully buy into. Every week they half-commit is a week they could have been fully committed to the right plan. When your strategies align with their beliefs and context from the start, there’s less friction, less backtracking, and more momentum. Clients move forward faster. You don’t have to push them harder, you just finally stop pushing in the wrong direction.

Maybe the most powerful outcome is stronger trust. When clients realise you’re not just another coach handing out cookie-cutter advice, but someone who truly understands how they think, the relationship deepens. Trust is the currency of coaching, and it’s what allows clients to be honest about their struggles, to try strategies that feel uncomfortable, and to follow your guidance when things get hard. Without trust, even the best advice gets ignored. With it, clients are willing to go all in.

This is why theory of mind is the line between competence and mastery. A competent coach knows the science, writes decent programs, and gets results when clients comply. A world-class coach anticipates the messy reality of human behaviour, designs strategies that fit the client’s unique perspective, and creates an environment where adherence, retention, results, and trust all thrive together. This isn’t just skill, it’s wisdom in action.

Aristotle called this kind of wisdom phronesis, or “practical wisdom.” It’s the ability to act rightly in the specific circumstances of real life, not just to know abstract truths. That’s exactly what theory of mind gives you. It’s not about having more knowledge than the next coach, it’s about applying wisdom in a way that fits each client’s unique situation. That’s the dividing line between competence and mastery.

Coach Self-Reflection (Meta-Theory of Mind)

Now, theory of mind isn’t just about clients, it’s also about you. As coaches, we like to think we’re objective, but the reality is we’re just as prone to solipsism and cognitive biases as the people we serve. We carry our own worldview into every interaction, shaped by our upbringing, culture, and personal experiences with training and nutrition. If we don’t check those assumptions, they shape how we interpret clients and the advice we give.

This is where meta-theory of mind comes in. This is the ability to step back and apply the same perspective-taking to yourself. It’s about catching the moments where you assume your truth is the truth, and recognising the blind spots that creep into your coaching.

One way to start is through journaling. After a session or check-in, ask yourself: “What assumptions did I bring into this session? Where might I have projected my own perspective instead of listening to theirs?” Writing this down forces you to surface biases that otherwise slip past unnoticed. Over time, you’ll start spotting patterns, like always overestimating how much free time clients have, or assuming they care about performance metrics as much as you do.

Another powerful method is peer or mentor role-play. Find a trusted colleague and have them act as the client while you coach. Ask them to push back, to question, to role-play resistance. Afterwards, let them point out where your own assumptions leaked into the interaction. These exercises can feel uncomfortable, but they’re one of the fastest ways to expose blind spots you’d never notice on your own.

You can also train your awareness in real time. During conversations with clients, make it a habit to notice the subtle moments when you confuse your worldview with reality. For example, if you catch yourself thinking, “This should be easy for them,” pause and ask, “Easy for who? For me, or for them?” That pause is a micro-rep of self-awareness, and over hundreds of reps, it changes the way you coach.

Finally, commit to continual learning, not just in physiology, exercise science and nutrition, but in psychology, behaviour change, communication, and even philosophy. The more perspectives you expose yourself to, the harder it is to fall into the trap of thinking your worldview is complete. Staying curious is itself a form of humility, and humility is the fuel for meta-theory of mind.

It takes a lot of work, but you will come out the other end a much better coach.

Integration With Empathy

Up to this point, we’ve made a clear distinction between empathy and theory of mind. I did this to show you that theory of mind is the faster, more trainable, day-to-day tool. But don’t mistake that distinction for opposition. Empathy isn’t the enemy of great coaching. It’s the complement that takes your coaching from effective to deeply human.

Think of it this way. Theory of mind is the skill that keeps your coaching functional. It helps you anticipate behaviour, align plans with beliefs, and keep clients moving forward. It’s what you use in your everyday work. The weekly check-ins, the small habit tweaks, the countless micro-decisions clients have to make. Without it, you’d constantly be blindsided. With it, you can reliably predict and guide.

But when clients hit moments of real struggle, reasoning about their beliefs isn’t enough. This is where empathy steps in. Empathy allows you to sit with them in the hard stuff, to connect beyond logic, and to let them feel that someone truly understands their pain. It’s not about fixing in that moment. It’s about presence. Sometimes what a client needs most isn’t a new strategy, it’s to know that you see them and you’re with them. 

You don’t always need to be in problem-solving mode.

The real art of coaching is learning when to utilise on each. Most days, you’ll rely on theory of mind. It’s your steady compass, keeping you proactive and precise. But when a client breaks down during a session, or ghosts check-ins because they’re ashamed, or admits they’re struggling outside of fitness in a way that bleeds into the coaching process, empathy is what turns the relationship into a safe space.

When you integrate both, you stop being “just” a coach who delivers results. You become a coach who delivers results and creates lifelong transformation. Clients know you’ll anticipate their behaviour and design strategies that fit their world. But they also know that when life hits hard, you’ll meet them with humanity, not judgment. 

That’s the combination that makes a coach not only world-class in skill, but unforgettable in impact.

Theory Of Mind And Your Coaching Conclusion

At the end of the day, world-class coaching isn’t defined by how clever your training split is or how precise your nutrition protocol looks on paper. It’s defined by your ability to understand not just what to prescribe, but how your client thinks about what you prescribe. The mental and emotional lens through which they interpret your guidance is what determines whether your plan thrives or falls apart.

Empathy will always have a place in coaching. It deepens relationships, builds trust, and allows you to sit with clients in their hardest moments. But if you’re looking for a fast, reliable, and trainable way to elevate your coaching right now, theory of mind is the tool. It’s the skill that allows you to anticipate resistance, align strategies with beliefs, and design programs that clients will actually follow. It’s the shortcut to mastery, not because it’s easy, but because it’s actionable.

Now, don’t just file this away as an interesting concept. Pick one client today and do a reasoning walkthrough. Step into their world for five minutes. Ask yourself: “Given their beliefs, their goals, their context, how are they most likely to think about the next step I’m asking them to take?” Then adjust your approach accordingly. That single exercise, repeated over time, will sharpen your theory of mind faster than any textbook ever could.

Because the truth is that the best coaches are not just trainers. They’re interpreters of the human mind. They know the science, yes, but more importantly, they know how to bridge the gap between science and the messy, subjective realities of their clients’ lives. Do that consistently, and you won’t just get results. You’ll become a world class coach who your clients will never forget.

If you want to keep sharpening your coaching craft, we’ve built a free Content Hub filled with resources just for coaches. Inside, you’ll find the Coaches Corner, which has a collection of tools, frameworks, and real-world insights you can start using right away. We also share regular tips and strategies on Instagram and YouTube, so you’ve always got fresh ideas and practical examples at your fingertips. And if you want everything delivered straight to you, the easiest way is to subscribe to our newsletter so you never miss new material.

For those of you ready to take the next step in professional development, we also offer advanced training. Our Nutrition Coach Certification is designed to help you guide clients through sustainable, evidence-based nutrition change with confidence, while our Exercise Program Design Course focuses on building effective, individualised training plans that actually work in the real world. Beyond that, we’ve created specialised courses so you can grow in the exact areas that matter most for your journey as a coach.

And coaching can feel like a lonely job at times, but you don’t have to do it alone. If you ever want to ask a question, get clarification, or just connect with people who get it, reach out to us on Instagram or by email. We’re here to support you as you keep building your skills, your practice, and the impact you make with your clients.

References and Further Reading

Wimmer H, Perner J. Beliefs about beliefs: representation and constraining function of wrong beliefs in young children’s understanding of deception. Cognition. 1983;13(1):103-128. doi:10.1016/0010-0277(83)90004-5 https://pubmed.ncbi.nlm.nih.gov/6681741/

Carlson SM, Koenig MA, Harms MB. Theory of mind. Wiley Interdiscip Rev Cogn Sci. 2013;4(4):391-402. doi:10.1002/wcs.1232 https://pubmed.ncbi.nlm.nih.gov/26304226/

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  • Paddy Farrell

    Hey, I'm Paddy!

    I am a coach who loves to help people master their health and fitness. I am a personal trainer, strength and conditioning coach, and I have a degree in Biochemistry and Biomolecular Science. I have been coaching people for over 10 years now.

    When I grew up, you couldn't find great health and fitness information, and you still can't really. So my content aims to solve that!

    I enjoy training in the gym, doing martial arts, hiking in the mountains (around Europe, mainly), drawing and coding. I am also an avid reader of history, politics and science. When I am not in the mountains, exercising or reading, you will likely find me in a museum.

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